How to make a website for an insurance agent
People usually look for an insurance agent when something prompts them: a new car, a baby, a parent's hospital bill, a renewal letter. They want to know which kinds of cover you handle, whether you are licensed, and whether you will help when a claim comes. A short website says that plainly and brings them to your WhatsApp.
Updated 2026-11-09
What people look for on an insurance agent website
- The kinds of insurance you help with: life, health, motor, home, shop or travel
- Whether you are an agent of one insurer or a broker or POSP, with your licence or code number if you have one
- Help at renewal time and help with filing a claim, described honestly
- Who you usually help: families, senior citizens, shopkeepers, vehicle owners
- The papers people need to get a quote, such as the old policy, RC or age proofs
- Your area, your languages and whether you visit homes and shops
- A WhatsApp button to send the old policy for a renewal quote
The pages your website needs
- Home: The kinds of cover you help with, your area, the type of agent you are and a WhatsApp button
- Types of cover: Life, health, motor and others in plain words: what each is for and who usually takes it, with no figures promised
- Renewals and claims: How you remind clients about renewals and what you do when a claim is filed, with the insurer making the decision
- About: Your name, licence or code number if you have one, years as an agent, languages and areas you visit
- Contact: Office or home-office address, hours, phone, WhatsApp and a Google Maps button
Sample words for your home page
Health, motor and life insurance help in Nagpur
Policies explained in plain Marathi, Hindi or English, renewal reminders, and help with the paperwork when a claim is filed.
Sunita Wankhede has worked as an insurance agent in Dharampeth, Nagpur since 2014. She helps families and shopkeepers understand what a policy covers and what it doesn't, reminds clients before renewal dates and helps them put together claim papers. The insurer decides every claim; she helps you file it properly.
Use these as a starting point and write them in your own words: AppCub can rewrite them for you in the chat.
How to make it with AppCub, step by step
- Decide the pages. Most insurance agent websites need these pages: Home, Types of cover, Renewals and claims, About, Contact.
- Describe it to AppCub. Paste the request below, with your own name, address, prices and timings.
- Check the plan. AppCub lists the pages and what goes on each. Ask for changes until it is right; seeing the plan is free.
- Add your details and photos. Replace every sample with your real details, attach your own photos, and check each page on the phone and computer preview.
- Publish and share. Choose your address (your-name.sites.appcub.ai), put the website live and share the link on WhatsApp.
Copy this request, change the details to match your insurance agent, and paste it into AppCub:
Make a website for my insurance work, Wankhede Insurance Help, near the Dharampeth market, Nagpur. Pages: home, types of cover, renewals and claims, about and contact. Agent: Sunita Wankhede, licence number to be added. Cover: health for families and senior citizens, motor for cars and two-wheelers, term and life, shop insurance. I explain policies in Marathi, Hindi and English and visit homes in Dharampeth and Ramdaspeth. No promises on claims or returns. Hours 10 AM to 7 PM. WhatsApp 98XXXXXXXX. Teal and white colours.
Tips for an insurance agent website
- Show your licence or code number if you have one, and name the insurer you represent if you are a tied agent.
- Never write that claims will be passed or that a plan gives a fixed amount; say the insurer decides claims under the policy terms.
- Follow your regulator's and insurer's rules on advertising; keep plan names and figures off the site unless the insurer allows them.
- Explain the papers needed for a renewal quote in a short list; people message faster when they know what to send.
- A photo of you at your office or desk builds more trust than a stock picture of a happy family.
- Put your website link on your free Google Business Profile and in your WhatsApp profile.
What it costs
- Describing your website and seeing AppCub’s plan for it is free.
- Making it and changing it in chat uses credits for the work done: start with the 2-day trial for ₹99 (150 credits) or the one-time App Pack for ₹499 (200 credits, no autopay). Starter is ₹1,599 a month for 700 credits.
- Publishing is free for an account that has paid AppCub once, at your-name.sites.appcub.ai.
- Work that fails or is rolled back costs no credits.
Good to know
- Visitors can't compare plans, buy a policy or pay a premium on the website; they message or call you. To track your clients' policies and renewal dates, an insurance agent's app is the better fit.
- The pages are written in English. You can talk to AppCub in English, Hindi or Hinglish.
- A website has no forms, bookings, payments or logins: visitors reach you on WhatsApp, by phone or on Google Maps.
- Every page carries a small “Made with AppCub” badge and a “Report this site” link.
Questions
Can an insurance agent show plan prices on the website?
Premiums change with age, cover and the insurer, so most agents ask people to message for a quote. Check your insurer's rules before naming any plan.
Can I say claims are always settled?
No. Say that you help clients file claims and that the insurer decides them under the policy terms.
Should my licence number be on the website?
Show it if you have one; it helps people trust that you are a registered agent. Put it on the about page with your name.
Can people buy a policy through my website?
No, the website has no payments or forms. People message you, and you help them buy the policy through the insurer as usual.
Can I explain health insurance in Hindi on the website?
The website pages are in English. You can say on the page that you explain policies in Hindi or Marathi on WhatsApp or in person.
Will people looking for an insurance agent nearby find me?
The pages are made so Google can read them, with your area and contact details in a standard format. Where they appear is Google's decision.
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Make your insurance agent website
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