Website or app: what does your small business need?

A website helps new customers find and trust you. An app helps you and your regular customers get work done: bookings, orders, fees, stock. Many businesses need one first and the other later.

Updated 2026-11-09

Choose a website when you want to

Be found by people searching for your kind of business
Show services, prices, photos and timings
Send people to your WhatsApp, phone or Google Maps
Share one link that looks good on WhatsApp

Choose an app when you want to

Keep records: customers, udhaar, fees, stock, appointments
Let customers book, order or pay
Give staff, parents or members their own login
Work offline in the shop

Examples

A salon: a website for new clients to see prices and photos; an app for bookings
A kirana shop: an app for stock and udhaar first; a website later
A coaching centre: a website for admissions; an app for attendance and fees
A tiffin service: a website with the menu; an app for daily orders and monthly customers

With AppCub you can make both

Describe a website or an app in the same chat. Websites are 4 to 6 pages with WhatsApp, call and map buttons; apps are native Android apps you can share as a link or publish on Google Play.

Questions

Do I need both a website and an app?

Not at first. Start with the one that solves today's problem: being found (website) or getting work done (app).

Can a website take bookings?

An AppCub website can't; visitors book on WhatsApp or by phone. For bookings in your own system, make an app.

Is an app or a website cheaper?

Both start with the same credits in AppCub: the ₹99 trial or the ₹499 App Pack. Publishing a website is free for a paid account; Google Play for an app needs a paid plan and Google's US$25 fee.

Can customers find my app on Google?

People find apps on Google Play, not usually on Google search. A website is what Google search shows.

Can I start with a website and add an app later?

Yes. Many businesses do. Both can be made in AppCub from the same account.

Make yours with AppCub

Seeing the plan is free. Building starts with a 2-day trial for ₹99.

Start building